The launch of the serial production of the most affordable Ford model for today, scheduled for June 3 of this year, does not mean that these cars will immediately appear in the dealerships. Sales tentatively begin in early fall. And the official ceremony of launching conveyor lines, from which the first will soon come Ford Fiesta of the Russian "bottling" will take place in Naberezhnye Chelny, at the local automobile plant of the joint company Ford Solers. 
As manufacturers promise, Ford Fiesta Russian assembly will be the most sought-after model among Russians from the line of this American brand. Most likely, the bet is placed on cheapening the final price tag due to savings on imports of assembled cars.
Российская версия Форда Фиесты получит две кузовных комплектации седанов и хэтчбеков. Из-за обещаемой руководством Ford Sollers "вкусной" цены, как полагают менеджеры компании, Fiesta привлечет внимание традиционных почитателей Солярисов и Киа Рио - самых востребованных на сегодняшний день автомобилей в нашей стране, выступая с ними на равных в конкурентную ценовую борьбу. Кто в результате перетянет одеяло на себя, покажет время. О the price of the Russian Fiesta especially no one extends, this information is concealed quite reasonably: if you immediately announce the "tasty" price tag, competitors can take countermeasures and thus darken the planned bright process of entering the car in the local market. 
But we can make a comparative assumption, focusing on Ford Focus Price Tagswhose corridor begins at around 775,000 rubles. In dealerships, of course, Price Focus may be less due to all sorts of marketing promotions and discounts. 
The leadership of Ford Sollers says that Fiestawhich they are going to produce in Tatarstan, it has been modernized specifically for specific Russian road conditions. In 2016, it will be equipped with engines manufactured by us, too, at the Elabuga plant. New engines of the Russian assembly will be installed not only on Ford Fiesta, but also on Focuses and Ecosports. It will be a 1.6-liter gasoline engine. Ti-VCT Duratec. GAZ and ZMZ are involved in the project as suppliers of components for this engine.
